WHAT? YOU'RE NOT USING FACEBOOK LIVE?
Curated by Dan Podsobinski, originally written by JOE HOAGLAND
Social media is a valuable tool for church outreach and communication. Facebook is a way most churches communicate with their congregation. Facebook has a feature called Facebook Live that can effectively help you communicate.
Facebook Live is built right into the Facebook app. So if you are a pastor with a church Facebook page and a smartphone you can easily take advantage of this service. First, we will talk about some things you can do with Facebook Live regarding your church and then you can see the step by step process, right from your phone.
There are several things you can do with Facebook Live that could benefit your congregation:
Morning Devotions or Bible Readings
A lot of churches post a daily verse, thought, or devotion. These are solid uses of social media but you could up your game by utilizing Facebook Live to do these instead. Get different voices to help you deliver these important daily messages.
You can also make important announcements using Facebook Live. Whether that's a closing for inclement weather or something else you can determine what is deemed important enough to go live for.
Celebrating With the Church
Facebook Live can be used to celebrate with your congregation. Maybe you achieved a collective goal or had a really great outreach event. Whatever the celebration is, Facebook Live would be a good option to share the news or expand on the news shared on Sunday morning.
You could make a Monday or Tuesday block of time Facebook Live sermon recap. Come up with a catchy name and stick to the schedule and you could have a very effective means to help your sermon stick past Sunday.
You could use Facebook Live to clarify a mistake or miscommunication made from the stage or in the newsletter, you never know.
How to Get Set-up
Getting set-up and then broadcasting (streaming) is easy! Follow these simple steps below:
From a device with the ability to record video and voice, such as a mobile phone, you will need to download and install the Facebook Page Manager. This is different than the standard Facebook app and has an icon like this:
Once installed, login and connect to your Church page. Then select the Live button and you should be able to take it from there! Here is a screenshot of a church page seen from the Facebook Page Manager.